SEM Specialist

Job Requirements

• 2+ years of experience managing Digital Marketing / SEM campaigns.
• Have experience in setting up and optimizing all Google Adwords Campaign & Facebook Ads
• Have knowledge on Doubleclick, Kenshoo, Marin & similar platforms is a plus.
• Experience in performance based digital marketing campaign
• Have demonstrated knowledge of digital industry best practices.
• Have hands-on knowledge of best practices in SEM & a proven track-record of delivering qualified traffic from both an acquisition & conversion standpoint.
• Resident expert in CPC, CPM, CPV, & Display marketing technologies & channels.
• Have working knowledge of Google Analytics, conversion tracking, e-commerce, & theinterplay of PPC/SEO.
• Have proven copywriting & editorial skills.
• Have analytical skills with ability to drive meaningful actions from large data sets.
• Have fundamental knowledge & experience with web analytical tools & interfaces (Google Analytics &/or Piwik preferred).
• Able to multi-task & prioritize in a fast-paced & dynamic work environment.
• Well-organized and detail-oriented person who focus on quality of results.
• Team player who has the ability to communicate effectively, methodical/analytical thinker, innovative, self-motivated.
• Willing to take ownership of the channel & be accountable for his/her work.
• Able to work independently and as part of a team.

Job Descriptions

• Set up dan optimize all Google Adwords & Facebook/IG Campaign
• Identify trends and insight, and optimize performance accordingly
• Collaborate with internal teams to optimize Adwords Campaign
• Measure and report performance of all digital marketing Campaign and asses against goals.
• Optimize search campaigns to increase traffic, conversions, revenue.
• Work with the Analytics team to evaluate current campaigns & implement improvements.
• Work with the Design team to implement A/B & multivariate testing.
• Manage day-to-day Digital marketing activities across multiple search engines.
• Manage day-to-day Display & Remarketing campaigns across multiple search engines & Facebook.
• Research keyword (discovery & expansion), review/edit/test ad creative or copy.
• Grow & optimize our keywords portfolio through testing (A/B & Multivariate) with ad copy, landing pages, bidding strategies, negative keywords, etc.
• Forecast future performance based on past performance.
• Drive continued innovation & best practice implementation.
• Stay current with new advances in search engine marketing, competitive landscape, & keyword research.
• investigate new paid campaigns, platforms, & strategies constantly

Benefits

• BPJS ketenagakerjaan
• BPJS Pensiun
• BPJS Kesehatan
• Medical Reimbursement
• Travel allowance

Apply for SEM Specialist