Job Requirements
- 2+ years of experience managing Digital Marketing / SEM campaigns.
- Have experience in setting up and optimizing all Google Adwords Campaign & Facebook Ads
- Have knowledge on Doubleclick, Kenshoo, Marin & similar platforms is a plus.
- Experience in performance based digital marketing campaign
- Have demonstrated knowledge of digital industry best practices.
- Have hands-on knowledge of best practices in SEM & a proven track-record of delivering qualified traffic from both an acquisition & conversion standpoint.
- Resident expert in CPC, CPM, CPV, & Display marketing technologies & channels.
- Have working knowledge of Google Analytics, conversion tracking, e-commerce, & theinterplay of PPC/SEO.
- Have proven copywriting & editorial skills.
- Have analytical skills with ability to drive meaningful actions from large data sets.
- Have fundamental knowledge & experience with web analytical tools & interfaces (Google Analytics &/or Piwik preferred).
- Able to multi-task & prioritize in a fast-paced & dynamic work environment.
- Well-organized and detail-oriented person who focus on quality of results.
- Team player who has the ability to communicate effectively, methodical/analytical thinker, innovative, self-motivated.
- Willing to take ownership of the channel & be accountable for his/her work.
- Able to work independently and as part of a team.
Job Descriptions
- Set up dan optimize all Google Adwords & Facebook/IG Campaign
- Identify trends and insight, and optimize performance accordingly
- Collaborate with internal teams to optimize Adwords Campaign
- Measure and report performance of all digital marketing Campaign and asses against goals.
- Optimize search campaigns to increase traffic, conversions, revenue.
- Work with the Analytics team to evaluate current campaigns & implement improvements.
- Work with the Design team to implement A/B & multivariate testing.
- Manage day-to-day Digital marketing activities across multiple search engines.
- Manage day-to-day Display & Remarketing campaigns across multiple search engines & Facebook.
- Research keyword (discovery & expansion), review/edit/test ad creative or copy.
- Grow & optimize our keywords portfolio through testing (A/B & Multivariate) with ad copy, landing pages, bidding strategies, negative keywords, etc.
- Forecast future performance based on past performance.
- Drive continued innovation & best practice implementation.
- Stay current with new advances in search engine marketing, competitive landscape, & keyword research.
- investigate new paid campaigns, platforms, & strategies constantly
Benefits
- BPJS ketenagakerjaan
- BPJS Pensiun
- BPJS Kesehatan
- Medical Reimbursement
- Travel allowance
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